7 Quick Tricks To Drive Website Traffic From TikTok
Are you looking forward to generating traffic for your websites?
Then TikTok will be a perfect choice. It will be a new road to provide opportunities you are looking towards.
It is one of the most celebrated social media apps with 20.33 million active users daily. TikTok is well-known for lip-syncing and funny dances. But things are changing on this platform. You all know that TikTok has 24% of people who are from the younger generation. Yet, straight away, this platform has turned out to be an attractive one for many brands and businesses. It is the best stage to reach your customers and create a strong community for your business.
Did you know? Over 87million downloads in the year 2020, it is the most downloaded app, and the count is kept on increasing.
TikTok’s growth is unstoppable. Especially the user base is rapidly increasing. Moreover, it provides more opportunities for brands to come up with relevant content.
There is no secret behind any viral videos on TikTok. It expects content from all categories. Whether it is beauty tutorials, fitness videos, hacks tips, educational content. On top of that, anyone can go viral on TikTok.
Keeping in mind, TikTok offers a huge business opportunity, brands to drive traffic to their websites, boost brand awareness.
In this article, let us see a few tips that bring more website traffic from the TikTok account.
Include Link In Your Bio
On TikTok, you have only a few places to share clickable links to your desired pages. In that order, you can add a link to your TikTok bio. You can make it a more valuable resource for businesses to drive traffic to their sites. Check the edit profile on the TikTok profile page. You will see the “website field” there; you can add a link to your website. Also, you can add links to your other media like Instagram, Twitter. It helps to give more exposure to your websites and drag the audience from all other social media.
It is crucial to stay with related content to meet your views’ expectations. You can even build landing page builders and create a sub-page to ensure you don’t decrease the traffic you receive from TikTok.
Adjust Your Content Strategy
To increase your website traffic, you need to create engaging content for your audience. Moreover, engaging videos will be pushed out with more people by TikTok. In that way, you can receive more views, shares, comments. So, your audience interaction will also increase. Create content that must influence your websites. When you own an online store or shopping websites and if you add any new updates. You can create content on that updated info, such as construct content on the latest offers and discounts. That way, you can bring your audience to your websites.
Even you can try experimenting with educational or tutorial forms of content that are related to your websites. Currently, those types of topics are trending on this platform.
Posting At Peak Time Matters
Posting your videos at peak time is vital to get maximum exposure to your content. Peak time is nothing but your audience’s active time. Try to figure out your online audience time, post content according to that.
Besides posting relevant and high quality content, it is also essential that you identify the right time to post the content. Posting content during peak times when your audience are most active not only increases engagement rate but helps a lot to grab real TikTok followers who will continue to be your long-lasting followers.
Host Contest & Giveaways
Believe it or not, hosting contests or giveaways give more exposure to your websites, and even you can increase sales from those types of content. They have excellent virality potential; also, it’s one of the exciting content.
You can come up with plenty of ideas like a prize, product, free consultation, free use of your products or services. Depending on your websites, you can frame your giveaways. Make sure your giveaways influence your websites. With your amazing giveaways, people will rush to your account, and they will follow your condition to get participate in it.
Partner With Influencers
Collaborating with influencers or content creators will help you drive more traffic to your websites and increase your sales rate. If you are planned to partner with influencers. Your first action is to choose the right person for your account. Make sure they must belong to your industry, with a higher engagement rate and followers. Once you fix, give them a room space because they know better than you. Through this method, you can bring your influencer audience to your websites.
Do More Live On TikTok
Did you know? Going live on TikTok is a great way to engage and connect with your audience. It is a direct and authentic way to build trust and promote your business. Moreover, live videos increase your discoverability. Go live by tapping plus icon and swipe the live tab. You can choose cover images and titles for your live videos.
During the live session, you can share about your latest product, expressing the value of your products. You can let your audience ask questions, feedback, suggestions, and more. It’s up to you, and you can do anything live and ensure it is exciting and engaging.
Invest In TikTok Ads
Currently, TikTok ads are a possible way to add clickable clicks to your videos. Using them, you can drive traffic and sales to your sites. You can achieve anything from TikTok ads. For instance, you can encourage your audience to show now, download apps, visit your website.
It will provide you a guaranteed reach and have more benefits. TikTok offers many kinds of ads. You can pick it according to your preferences.
Well, TikTok offers you many fantastic features to maximize your website traffic and bring more reach to your product or brands. Remember, with the right strategies; you can achieve anything on TikTok. Consistency is more important, updates videos regularly, engages with your audience, uses trending, viral videos to promote your websites, and doesn’t forget to add popular and related hashtags to your content. I hope this article will help you to boost your website traffic from TikTok.
Anne Joseph is a passionate social media writer and working at Bouxtie. She has strong strategy skills in developing and managing social media campaigns. She loves to make new connections and enjoy the opportunity to work with social media influencers.