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Amazon CEO Jeff Bezos is heading to space on a Blue Origin flight on July 20

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Jeff Bezos said he will go to space when his company, Blue Origin, launches its first passenger-carrying mission next month. The billionaire, who plans to travel alongside his brother, Mark, made the announcement in an Instagram post on Monday. The launch is set for July 20, about two weeks after he plans to step down as chief executive officer of Amazon.com Inc.

“Ever since I was five years old, I’ve dreamed of travelling to space,” Bezos said in the post. “On July 20th, I will take that journey with my brother. The greatest adventure, with my best friend.”

Blue Origin is one of several high-profile space-tourism companies backed by a wealthy entrepreneur, alongside Elon Musk’s Space Exploration Technologies Corp. and Richard Branson-backed Virgin Galactic Holdings Inc.

Blue Origin is auctioning off one seat on its New Shepard rocket for the July 20 flight, an 11-minute trip to suborbital space that will reach an altitude of about 100 kilometres (62 miles). That seat will be the only one available for purchase on the flight, and the proceeds will go to Blue Origin’s foundation, Club for the Future, which promotes math and science education.

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