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Nvidia may have ended its Open Price Program that incentivized MSRP, "massive" GPU price increases expected




Claims that Nvidia has ended OPP come from Roman ‘Der8auer’ Hartung and HardwareLuxx. In a video on his YouTube channel, Der8auer describes the initiative as “basically like a cashback thing where Nvidia tried to actively influence the AIBs and the pricing to make sure that some cards happen on the…

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